MCC Manager Management Account (Account Management Center)
(1) MCC Manager Management Account (Account Management Center)
The Google Ads Manager account (formerly known as “My Customer Center” or “Google MCC“) is a powerful tool used to manage multiple Google Ads accounts or smart campaign accounts. You can associate multiple accounts with a manager account to view them in the same location. Manager accounts are ideal for third-party advertising clients, such as agencies and professional marketers, or large advertising clients managing multiple accounts.
(2) The premise of MCC managing accounts
1. Having an MCC Manager account: Create here
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2. Initiate association within MCC and submit association requirements to agents: ① Initiate association application within MCC: Log in to MCC –>Left “Settings” – Sub account –>Blue plus sign –>Associate existing account –>Enter the advertising account to be associated –>Send request ② UniAgency system submits association requirements: Log in to UniAgency –>Account –>Account management –>Specific Google account –>Bind MCC –>Fill in the 10 digit MCC id –>Submit
After completing the above operations, Titanium Technology will promptly receive the MCC association for you. If you already have email administrator privileges for a certain email account, you can also enter the account by invitation email to complete the associated operation.
(3) The advantages of MCC managing accounts
1. As a business management center, batch management of advertising accounts allows email users to be associated with up to 20 Google ads accounts (including MCC manager accounts); Google will determine the maximum number of valid accounts that can be associated with MCC Manager accounts based on the highest monthly expenditure in the past 12 months. If you manage more than 20 accounts or want to easily monitor performance or track conversions across multiple accounts in one location, using a manager account may be your best choice.
Explanation of Account Cap for MCC Manager Account
The MCC Manager account is not an upgraded version of the Google Ads account, but a brand new Google Ads account created by you. You can consider the manager account as an “umbrella” Google Ads account associated with multiple regular Google Ads accounts. You can associate new and existing Google Ads accounts as well as other manager accounts. Then, you can
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